Privacy Policy for Excelerate Ltd
Last Updated: September 20, 2025
Excelerate Ltd (“we,” “our,” or “the Company”) is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, and protect information when you visit www.excelerateltd.com (“the Website”).
1. Information We Collect
1.1 Personal Information
We may collect details such as your name, company, email address, phone number, and any other information you voluntarily provide via forms, enquiries, or account correspondence.
1.2 Technical & Usage Data
We automatically collect non-personal data, including your IP address, browser type, device type, and browsing behaviour, for analytics and site optimisation.
2. How We Use Your Information
- To respond to enquiries and provide customer support
- To process orders and deliver products/services
- To improve Website performance, usability, and customer experience
- To comply with legal or regulatory requirements
3. Legal Basis for Processing (GDPR)
We process personal data under the following lawful bases:
- Consent — where you have given explicit permission (e.g. newsletter sign-up)
- Contract — to fulfil obligations relating to a purchase, order, or enquiry
- Legitimate Interests — to improve our services, secure our systems, and grow our business
- Legal Obligation — where required by UK law
4. Data Retention
We retain personal information only as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law.
5. Data Security
We implement technical and organisational measures (such as secure servers, restricted access, and encryption where appropriate) to safeguard your personal information.
6. Cookies
Our Website uses cookies and similar technologies to improve functionality, track performance, and personalise content. You can control cookie preferences via your browser settings.
7. Third-Party Disclosure
We do not sell or trade your personal information. Data may be shared with trusted partners (e.g. IT support, analytics providers, delivery services) who assist us in operating the Website and fulfilling services, under strict confidentiality agreements.
8. International Transfers
If personal data is transferred outside the UK/EEA, we ensure it is protected by appropriate safeguards in line with GDPR requirements.
9. Your Rights
Under GDPR and the UK Data Protection Act, you have the right to:
- Access the personal data we hold about you
- Request correction or deletion of your data
- Restrict or object to certain processing activities
- Request data portability
- Withdraw consent at any time (where applicable)
- Lodge a complaint with the UK Information Commissioner’s Office (ICO)
10. Third-Party Links
Our Website may include links to external sites. We are not responsible for the privacy practices or content of these third-party websites.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date. Continued use of the Website indicates acceptance of the changes.
12. Contact Us
If you have questions about this Privacy Policy or how your data is handled, please contact us:
Excelerate Ltd
1 Newton Close, Park Farm Industrial Estate,
Wellingborough, NN8 6UW, United Kingdom
Email: info@excelerateltd.com
Phone: +44 (0) 1604 644100